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About World Highways
Mission
The world’s road networks are vital for successful economic development. To meet the transportation needs of the future, governments around the world are under constant pressure to expand road systems to cope with the increasing volumes of traffic. At the same time, the need for greater road capacity must be balanced against issues of safety, the environment, and economics.
Through its editorial pages, World Highways seeks to reconcile these often conflicting requirements by fostering a more collaborative, global approach to the planning, finance, design, construction and maintenance of the world’s road networks.
World Highways is dedicated to all aspects of road infrastructure worldwide, from the planning, construction and maintenance of highways to tolling, safety and traffic management systems. Its unique ties with the International Road Federation (IRF) help provide links to the most accurate, up-to-the-minute information available.
Our Development
World Highways provides you with an unrivalled opportunity to talk to your customers on a worldwide basis.World Highways is the only publication to deliver top quality editorial, and a carefully targeted international readership with rapid distribution and internet-based response via the World Highways portal/links page www.worldhighways.com
Through its carefully targeted readership of decision-makers and opinion-formers, advertisers in World Highways can reach all those likely to influence the selection of their products and services in 166 countries worldwide.
Get Results for Advertisers
If you are a manufacturer or a service supplier seeking new markets for your products, you will gain access to a wealth of opportunities through the pages of World Highways. Many advertisers across a broad spectrum of products and services have successfully increased sales through World Highways, clearly demonstrating its unique ability to deliver your advertising message to the most relevant target audience. Its unique combination of benefits includes:-
- Editorial excellence, reporting technological innovation.
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Targeted circulation to decision makers, audited by BPA International.
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Extensive regular readership amongst industry professionals.
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Official IRF section in each issue.
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Global approach.
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Alan Peterson, award winning editor.
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Worldwide distribution.
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Internet-based response via World Highways portal/links page
- Proven effectiveness for advertisersatures plan 2004
Circulation
BPA International conducts the most thorough independent audit on the circulation of World Highways. All circulation claims are accurate, the supporting data is correct and only those who genuinely qualify under the terms of the controlled circulation receive copies of the publication.
World Highways has the largest qualified circulation of any title serving the global highways sector with 15,206 copies per issue. Therefore, whether you need to cover the highways industry on a worldwide or regional basis, World Highways is your targeted and most cost-effective route to market.
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3a. BUSINESS/OCCUPATIONAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2009
This issue is 1.3% of 198 copies above the average of the other 4 issues reported in Paragraph two.
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BUSINESS AND INDUSTRY
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TOTAL
QUALIFIED
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PERCENT
OF TOTAL
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1) Civil & structural engineering, earthmoving, paving, road marking and safety contractors, sub contractors, or project management companies (See Note 1)
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5,252
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34.3
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2) National, regional or local government highway or transportation department, road owner/operator
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2,572
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16.8
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3) Transportation consultant, traffic engineer, architect, urban planner, consulting engineer/highway engineering practice
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2,514
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16.4
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4) Equipment or materials manufacturer/supplier, vehicle component & vehicle or material producer/supplier
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1,998
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13.1
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| 5) Agent, distributor, dealer, importer or hirer Rental of plant or equipment |
1,529
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10.0 |
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6) Research, education or training establishment
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554
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3.6
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7) Trade and professional organisation/association
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179
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1.2
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8) Transport company or other road user
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90
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0.6
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9) Bank, finance company, development agency, legal or accounting firm
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97
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0.6
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10) Members of the International Road Federation, IRF World Congress delegates, members of national road associations and others not classified above (See Note 2)
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350
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2.3
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11) Paid Subscriber
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172
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1.1
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TOTAL QUALIFIED CIRCULATION
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15,307
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100.0
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Note 1: Includes Electrical, Cabling and IT Contractors, sub-contractorsand project Management companies and system integrators.
World Highways November/December 2008
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GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF NOVEMBER/DECEMBER 2009
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CONTINENT
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SUB-TOTAL
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Asia
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2,734
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Middle East
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844
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Europe
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8,342
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Africa
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576
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North America
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1,586
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Caribbean
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62
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Central America
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21
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South America
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260
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Asia Pacific
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882
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TOTAL QUALIFIED CIRCULATION
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15,307
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Editorial Features 2010
JANUARY/FEBRUARY
World Report - India
Compaction technology
Bitumen technology
Asphalt plants
Road recycling/Stabilisation
Concrete paving
Earthmoving (ADTs)
Traffic Focus
Safety barriers
Road markings
Workzones, temporary lighting and VMS
* EUROFILE
MARCH
Aggregate production
Asphalt paving
Materials testing
GPS & Machine control
Demolition equipment
Formwork
Bauma Preview
Intertraffic Stop Press
Intertraffic 2010, March 23-26
* EUROFILE
APRIL
Geosynthetics
Bitumen technology
GIS & Software
Earthmoving (Excavators)
Utility equipment (Skidsteer loaders &
attachments - urban road maintenance)
OEM Components & Engines
Road markings
Bauma Stop Press
Bauma 2010, April 19-25
*EUROFILE
MAY
Asphhalt Issue
Compaction technology
Asphalt paving
Asphalt plants
Asphalt testing
GPS & Machine control
Road recycling/Stabilisation
Acoustic barriers
Tunnel linings, services & safety
World Report- Russia
IRF World Road Meeting- May 25-28
Hillhead Preview
CTT Exhibition, Moscow, June 1-5
*EUROFILE
JUNE
Concrete Issue
Concrete paving
Concrete plants
Concrete testing
Aggregate production
GIS & Software
Formwork
Hydrodemolition
Earthmoving (Wheeled loaders and large excavators)
Hillhead, June 22-24
* EUROFILE
JULY/AUGUST
Earthmoving (Medium excavators and ADTs)
Bitumen technology
Airport paving
GPS & Machine control
Geosynthetics
Traffic Focus
Road markings
Safety barriers
Weigh-in-motion
Workzones, temporary lighting and VMS
*EUROFILE
SEPTEMBER
World Report – Latin America
Emulsions & Slurry surfacing
Concrete paving
Compaction technology
Asphalt plants
Winter maintenance
Utility equipment (Short swing/wheeled excavators - highway maintenance)
Demolition equipment
* EUROFILE
OCTOBER
World Report- China
Asphalt paving
Road recycling/Stabilisation
Aggregate production
OEM Components & Engines
Tunnel linings, services & safety
GPS & Machine control
*EUROFILE
NOVEMBER/DECEMBER
World Report – Asia-Pacific
Earthmoving
Materials testing
GIS & Software
Geosynthetics
Lane control & marking
Safety barriers
Bridge Focus
Formwork
Hydrodemolition
Bridge maintenance & repairs
Bauma China, November 23-26
* EUROFILE
FOR MORE INFORMATION
PLEASE CONTACT:
Manuel Battista
Tel: +44 1322 612069
Mob: +44 7768 876463
Email: mbattista@ropl.com
Roger Adshead
Tel: +44 7768 178163
Email: radshead@ropl.com
Daniel Emmerson
Tel: +44 1322 612068
Mob: +44 7979 911819
Email: demmerson@ropl.com
Philip Woodgate
Tel: +44 1322 612067
Mob: +44 7795 951373
Email: pwoodgate@ropl.com
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