Management tools, such as Goodyear’s EMTrack OTR tyre performance monitoring system, gives users the ability to track the performance of their tyres. Customers can chart critical indicators such as cost/tonne and cost/hour. The firm says that the site’s navigation and functionality have been optimised to help users find the information they are looking for quickly. Users can locate specific products, searching by tyre size and rim diameter, and can drill down into other specs, such as individual tyre features and benefits, load/inflation tables and warranties. In addition, users also can compare features, benefits and specs of up to three Goodyear OTR tyres at once. The site has a dealer locator that recognises the user’s geographic location and automatically displays a list of the nearest Goodyear OTR tyre dealers.
